Joint Ventures: Helping Each Other
Look for 2 online businesses that both offer products, both offer services, or one of each and explain to them how they coul.combine and make their profits grow. They may already share links with each other and therefore realize the
benefit of joint promotion so that’s half the battle or two offline businesses that woul.compliment each other such as a restaurant and a movie theater, this is already being done in many areas. Think of all of the people that eat out before or after the movie anyway- think date night.
If you are strapped for cash but want to create a really good website, approach a college student who is studying th.computer field. Explain to him that you have a really good product but don’t want to develop the website yourself. Offer to the person a percentage of the profits in exchange for his design.
No two businesses have exactly the same customer base, advertising methods, or ideas unless they already in this kind of partnership. Why not learn from each other, share resources, and both increase sales! You may already be doing this by posting another owner’s link. Since the other person may not be familiar with your product, it is a good idea to exchange testimonials because customer satisfaction is a wonderful selling point.
If you want to approach a big business you may want to first meet with a manager of the local store and then suggest that (s)he take the information back to the district manager. It may mean mor.coming from that person, who is already a trusted name with the store, rather than you.
Writing the letter of intent:
= Offer .compliment on the person’s products or service.
= Explain how they were helpful to you.
= Explain what you do and what products or services you have.
= State that you would like to offer the
Opportunity t.combine
Your businesses
For the purpose of increasing sales.
= Request that the person contact you to set up a meeting at a convenient time.
How I Can Help You:
1. Tell me about
Your business. What are the products sold? What are the services?
2. What are you already doing to in terms of a partnership? Do you have links?
3. What are some ideas you have? What else would your customers be interested in?
4. How can yo.combine your skills, abilities, products, and resources to benefit you?
= You don’t have to have anything but desire to make more money than you have now.
About the author:
Susan Schaffer has a masters degree in counseling and has written many articles. She enjouys sharing her ideas with others.
