In past articles, weve spoke about the influence and techniques of choosing the suitable keywords for your site and your niche market.
Keywords are the terms that search engines use to categorize your site for future reference when someone is looking in your niche market.
Now,
weve already learned that we need to put our keywords not only in our meta tags, but also in other important tags located in our HTML code. Another important on-page factor is spreading your keywords all over your content.
This serves a couple of goals.
First, it sustains your request to the search engines that your site is truly about what you say its about. So, should I quantify spreading?
As a matter of fact, the technical term is called Keyword Density, and its mathematical equation is the proportion of keywords included in the all content of your page. You see, years ago when keywords were treated as a critical method to get your site seen in the search engine results, people would use their keywords over and over and over in their meta tags. This has been considered as keyword stuffing and the search engines highly opposes to such use. The mentality was, the more keywords you had in your pages, the higher youd be in the search engine results. This violent usage of Keyword Density now can in reality work against you so much it can get to your site getting black listed by the search engines.
It is as bad as it sounds! So, what exactly IS the greatest keyword density in your web pages? Well, as far as message goes, the word.community can see on your site should have between 3-7% keyword density.
As far as the words the search engines see but your visitors cant, its important that you use you.comment and alt tags to accumulate your keyword density if your visible content declines a little short.
Now, other than in your content, where else should you be considerate about your keyword density? A correct example is in an article similar as this one. This article is to spread around the understanding of the keyword tool we re putting up-front. We write articles such as this one to guide people about the relevance of keywords in their internet marketing.
Each article concentrates on keyword density for one of our keywords. One of our keywords is, really, keyword density! So, when writing this article, we make sure to have that phrase dissipated throughout the article, staying within the parameters Ive listed above. In the end, the keyword density of the visible content in this particular article is 2.7%. So, we would have to let in the phrase in ou.comment tags to raise the ratio to the percentage range listed earlier in this article. Okay. So, now that we've mentioned the significance of keyword density, in our next article let s go over go why we have to write articles, what anchor tags are, and why they are so important to our whole keyword marketing scheme.